SEO or Search Engine Optimization
What is SEO? Search Engine Optimization is the "art/ skill" of taking keywords or keyphrases and making sure your website shows up on Search Engines (such as Google, Bing, Yahoo etc) easily and effectively when these keywords or phrases are searched. The main objective of SEO is to ensure that anyone "searching" for you or the services you own will show up correctly and that your website or web page that offers a service someone is searching for, appears higher in search engine results.
Targeted traffic to a website can be responsible for exposure, returns and publicity like no other channel of marketing. Investing in SEO Services can have an outstanding rate of return compared to other types of marketing and promotion keeping in mind SEO isn't just about building search engine-friendly websites, it's about making sure your site is better for people too. At JumpRanks, we believe these qualities go hand in hand.